logo bags are undeniably huge ideal now, as well as particularly bags in logo fabrics. Louis Vuitton‘s monogram canvas is the most popular of the bunch, as well as lately, it’s difficult to even find an LV logo bag to buy. Gucci is likewise a big part of this trend, as well as both Dior as well as Fendi have just recently revived monogram materials that had long been relegated to back-burner condition in buy to profit from consumers’ new rate of interest in conspicuous branding. That puts a brand like Chanel in a bit of a bind: the Chanel logo is popular since of hardware, so it doesn’t have an archival logo-print material with which to stoke nostalgia. So for spring 2018, Chanel introduced one.
The debut of Chanel’s coated logo canvas wasn’t marked with any type of fanfare or certain mention from the brand at all, however it did appear a bit on the season’s runway. When the lookbook dropped, it was remove that the look was both a coated canvas (instead of a printed leather) as well as something that would be utilized in several bags as well as accessories. What’s uncertain is if it will be seasonal or something that’s utilized continually going forward.
For the print itself, it hews quite close to the conventions of successful monogram patterns that have been set out by similar designer brands in the past. It’s a neutral, two-tone color plan set on a diamond grid, which is both typical for logo prints as well as proper for Chanel in particular, considering that diamond quilting is a brand staple. like Louis Vuitton, Chanel’s print likewise utilizes the brand’s famous preliminary logo as well as a floral motif; for Chanel, it’s the camellia, which has long been in utilize in the brand’s designs.
Like all brands that do both logo textiles as well as leather, Chanel’s coated canvas bags represent something of an entry-level cost point, in terms of the brand’s general pricing structure. (They are still, of course, rather expensive.) For example, the bigger of the two cam bag styles used in canvas retails for $2,800, while the season’s leather cam situation in a similar size costs $3,900. It’s that pricing structure that makes me believe this material is most likely not a one-and-done thing; all brands requirement somewhat a lot more easily accessible bags at the low end to lure younger as well as first-time customers, as well as having all your super-recognizable bags made in leather makes that hierarchy a lot more tough to accomplish without devaluing your a lot more costly leather pieces. If buyers respond well to these bags, I have a feeling the print will stay around a while.
Beyond just the coated canvas, the monogram theme likewise appeared on two other non-leather designs: PVC container bags in navy as well as clear. In those situations, the print just supplied textural variation instead of color. inspect out all the logo bags from the collection as well as their costs below.
Chanel logo Pouch
$1,200
Chanel logo big buying Bag
$3,200
Chanel logo cam Case
$2,800
Chanel logo cam Case
$2,300
Chanel logo Bowling Bag
$3,500
Chanel logo Bowling Bag
$3,200
Chanel logo container Bag
$3,400
Chanel logo container Bag
$3,700